Saturday, 24 January 2015

Hair styling trends from PFW 7 London

Shama Akhtar, one of the hair stylists at PFW 7 (Pakistan Fashion Week in London), has been sharing her rundown of the three key hair styles showcased at the event.

Sleek hair look with a strong side parting and sculptured low bun. “A low side parting conveys strength.”.


Curls. "Nothing says red carpet chic like beautiful fully glossy, Hollywood curls"


Sleek centre parting with a knotted fluffy bun.

My favourite of the three looks was definitely the "hollywood curls" hairstyle, it just looked so glam and I think of the three looks, this is the one that would suit most people.

For anyone that's interested in working in either the styling or make-up at a show like this, here's what Shama shared about the experience:

Sofia Qayyum was the Official Hairstylist for the show with HairTeam, which consisted of 4 independent hairstylist who joined her for the show.

We were solely responsible for every model on the Catwalk looking the part, that's 20 models on the ramp, plus the show presenter, organisers and of course the SHOW STOPPER MODELS!

The hair concept was created by [head stylist for the show] Huma Tahir herself, and our job was to ensure it was executed on the catwalk. There was no training, no rehearsals - just straight in to doing model hair on day!

The atmosphere backstage was just buzzing, it was such an adrenaline rush to get the models ready against the clock, I managed to sneak out for a couple of minutes to see the girls on the stage and boy did they look amazing! That's the thing about Asian outfits, after the make up, the hair, the jewellery and the outfits the glam-o-meter is just through the roof!


As hectic as the backstage experience sounds, the hair styling team managed to get a photo with official photographer Shahid Malik
From left to right: Sandeep Singher, lead hairstylist Sofia Qayyum, Shama Akhtar, Inaaya Sonya Ali and Ilmaas M.

Which of the looks did you like best?

Event Produced by : Riwayat LTD
Choreography: Hajira Ahmad @ EBH
Photography: Shahid Malik
Head Stylist: Huma Tahir
Supported by
Make up: Saima Kiran and Team.
Hair: Sofia Qayyum and Team
Media Partners
TV: ARY Digital
Online: Desi Blitz

Sunday, 18 January 2015

Faika Karim Collection at PFW 7

Pakistan Fashion Week 7, or PFW7, took place at the Russell Hotel in London on the 10th and 11th January 2015. Photos from the show arrived in my inbox this week (a huge thanks to photographer Shahid Malik), and this collection by Faika Karim was one of the standouts for me!


If you read my last post, about crop tops and lenghas, you'll instantly see the appeal of this collection!

Sunday, 11 January 2015

Floral Lenghas with Crop Tops - on my 2015 wishlist

One of the items on my wishlist for asian outfits this year is a floral lehnga with a crop top!

I've seen a few of these outfits on the catwalks in Pakistan and India and being worn by celebrities, so here are some of my favourite examples of this style!

First up, is this outfit from Manish Malhotra's "A Summer Affair" collection.

Now on the model at the catwalk show, it didn't stand out to me at all, but when actress Esha Gupta wore it, with a higher necklined sleeveless crop top, I fell in love with the look!

The official online Manish Malhotra store has this lengha in stock for just over $3000, which is vastly out of my price range, but you can take a look at the specifications here anyway!

Sunday, 14 December 2014

Aashni and Co Luxury Wedding Exhibition January 2015


A date for your diary in 2015, London's Indian designerwear store Aashni and Co are holding a wedding exhibition at the Dorchester Hotel on Sunday the 25th January.

This event is planning to be more than your average asian wedding show, with a selection of India's top designers being there in person to showcase their collections.

I don't have a confirmed list of which designers will be attending, but bridal collections from the following designers will be on show: Anamika Khanna, Arpita Mehta, Manish Malhotra, Rimple and Harpreet Narula, Sabyasachi, Shehlaa, Tarun Tahiliani and Varun Bahl.

Tickets for the show are priced at £30 each and that fee can be redeemed against purchases made from Aashni and Co on the day.

I really like the collections stocked by Aashni and Co and I'm making plans to attend this exhibition, although I get the impression that "ordinary" members of the public aren't really the target demographic for this event.

In an interview with Asian Sunday, when asked about who would be attending the event, founder of Aashni and Co, Aashni Shah said
"We will be sending out invites to in-store clients, celebrities, key social figures, wives of famous industrialists and of course the media and the press. Anyone can attend the show by buying a ticket available for a minimal amount for the chance to meet the most visionary Indian designers. We are expecting a gathering of around 1000 people"

I haven't visited the store myself, but in my communications with Aashni and Co the impression I got hasn't been great. I first contacted them last month when I was writing about the copy Sabyasachi jackets being sold by other London retailers. I know Aashni & Co are an official stockist of Sabyasachi and I was hoping they could give me a price for the original design to compare with the prices being charged for the copies.

I got a reply from Slikha at Aashni & Co which politely said

"This is something that can be ordered through us, however we cannot give out prices. If you do have any enquiries, please direct them to us."

Ok...so not everyone wants to give their prices out by email, that's fine.

I contacted them again by email a week or so later, when I first heard about the wedding show, to find out more about the event and I got the following response:

"We are having a Wedding show for our Brides. We will be having designers from all over India showcasing their collections."

That's literally all the email said, no date, no location, no indication that the event was open to the public and no information on tickets. Great way to make a potential customer feel alienated and like they're not good enough to shop at your store!

Despite all this, I'm still planning to attend the wedding show as the opportunity to potentially meet some of India's top designers and see their collections up close is just too good to miss. Here's hoping the welcome from Aashni and Co is better than their email communications so far!

For anyone else planning to attend, you can find more info and buy tickets here: www.wslondon.com/tickets

Monday, 8 December 2014

New in at Raishma.co.uk plus Pop Up Shop in London

This week, the team from Raishma got in touch to let me know about the new arrivals in their online store, and a "pop up shop" event in London between now and the 14th December where you can browse and buy!


Read on to see my favourites from the new collection!


Wednesday, 26 November 2014

Sabyasachi Floral Jacket inspired outfits

India designer Sabyasachi Mukherjee opened India Couture Week in July this year with a show set up as a vintage indian railway (scroll to the end of this post to see a video!). Two outfits from this collection stood out to me - two long floral jackets, and now I'm seeing very similar designs in the UK asian stores too, here's a closer look at the original designs, the copies, where you can get them and how much they'll cost you!

Photo via The Delhi Bride



Saturday, 22 November 2014

Mehzabeen Bridals - a closer look

Earlier this year, I posted some photos of outfits from the Mehzabeen bridal collection as seen on the catwalk at the Asiana Bridal Show - take a look here.

A few months ago, I got a chance to have a closer look at the collection, and they very kindly let me take some close up photos to share with you!

This blue outfit was a custom bridal order, I happened to be within earshot of the bride when she was viewing the outfit for the first time and she sounded VERY pleased! This is the bottom of the lengha.