Sunday, 2 November 2008

Focus on menswear - The Sherwani Company

Menswear is not something that has been covered very much on Asian Fashion Blog. I wrote about the RCS collection on at the Asiana Bridal Show at the start of the year, but since then there hasn't been a sherwani in sight!

If I'm being completely honest, menswear doesn't really interest me! There was one occassion when I went with my other half to buy an asian outfit from Burooj in Manchester, but aside from that menswear doesn't hold my attention the same way that womenswear does.

However, when I got an email telling me about The Sherwani Company I decided to take a closer look and here's what I found!

The Sherwani Company are based in London, with their main aim being to give todays' Asian grooms the same choice that their brides have when it comes to choosing their wedding outfits.
A quick look through the gallery on their website shows rich fabrics, detailed embroidery, bold colours and unique designs, all of which can be customised to match or compliment a chosen theme or even the bride's outfit.
Here's a selection of what they have to offer:

These next two outfits stood out to me cause I like the detailing at the top where they fasten. Yes all the outfits look amazing on the models in the photos, but in reality I think the little details in the designs are more than just to make the clothes look pretty - they serve a purpose too? For example certain designs suit certain body shapes and I'd bet the Sherwani Company could advise most men on what to wear to look their best...and hide the rest (cause men have body hang-ups too!)

The next outfit is my favourite. I love how the colour in the outfit is so subtle - just a hint of blue in the embroidery with a matching blue scarf. If I was looking for a mens outfit to match one of my own, I'd probably pick something like this.

What do you think of these outfits? Would you kit your groom out in a customised sherwani?

For more info on the Sherwani Company check out The Sherwani Company website, which has contact info and a gallery full of photos!


  1. Hey! Just to let you know i’ve nominated your blog for an award x

  2. hmm, this fashion style is like for Mediterranean people... the color is great, style, and the design of the dress... Its all great...

  3. Love how Asian guys aren't scared of a bit of bling! Its great that their outfits are as admired as much as the bride's at their weddings


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