Yousuf Bashir Qureshi (YBQ) is one of the few international designers that I can say I've met in person. I even got the chance to interview him, which was a first for me (you can hear the interview and view his "Holey" collection here).

His latest collection is now available at London designer boutique O'Nitaa and here are some photos from the launch event. A big thanks to Shahid Malik Photography for these photos.

These design are very much in YBQ's usual style of long, loose, flowing outfits, but with the big difference to his usual work being prints instead of block colours.


In addition to clothing, YBQ also has his own jewellery line:

Personally, I'm a big fan of YBQ (and not just because I met him and loved hearing his stories!). I admit, I was a little unsure when I first saw his collection, but having tried a few pieces on and seen how flattering they are on different shapes and sizes I think these outfits would go perfectly in any summer wardrobe, and there's that element of virsatility, you could wear these with jeans or with leggings/churidar pants.

The YBQ collection can be found at O'Nitaa: 16 Glentworth Street, London NW1 5PG